Dictionary and tools
Krysshjelp
Norway's most complete crossword dictionary: 260,000 entries and over 10 million synonyms, free and without registration.
76×
organic clicks, 2,897 → 220,136 over 28 days
45×
impressions, 232,000 → 10.5 million
17.4 → 5.9
average position in Google
Verified in Google Search Console
The numbers in Search Console
Organic clicks per month
The curve below comes straight out of Google Search Console. No conversion, no indexing against a conveniently low baseline — it is the number of clicks from the search result, month by month.
Show the numbers as a table
| Month | Organic clicks |
|---|---|
| July 2025 | 1,786 |
| August 2025 | 3,063 |
| September 2025 | 7,932 |
| October 2025 | 12,007 |
| November 2025 | 12,192 |
| December 2025 | 17,910 |
| January 2026 | 22,532 |
| February 2026 | 19,240 |
| March 2026 | 33,729 |
| April 2026 | 115,046 |
| May 2026 | 248,194 |
| June 2026 | 271,365 |
| July 2026 | 269,845 |
| August 2026 | 246,283 |
The problem
Where they stood
Krysshjelp has about the largest long-tail surface a Norwegian site can have — every synonym and every letter pattern is effectively its own query. The problem with a site like that is never a shortage of content. It is making millions of generated pages legible to Google without them collapsing into thin duplicates, and getting the right page to rank for the right question.
What we did
The work
- 01On-page work on the generated templates, so each keyword page has its own title, its own description and its own purpose rather than a variable in a template
- 02Internal linking between related terms and categories, so authority reaches the long tail instead of pooling on the front page
- 03Technical legibility: rendering, index control and structure for a site where the number of pages is the product
- 04Answer blocks at the top of the page — the same format that gets lifted into AI answers and featured snippets
More cases
All cases
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My1ofNorway
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1814 Bygg
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E-commerce, multiple markets
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